As I perpetually rotate different shampoos and conditioners through my shower doors, I’m learning things about myself. One– I’m one of those people who thinks my hair will “get used” to a shampoo, and two– I like things that smell good. Okay, not prolific revelations, I admit. But in between those thoughts, I was introduced to the new sulfate-free haircare collection from L’Oréal. EverPure promises to keep your haircolor vibrant and free your hair from the chains of sulfates.
For a sulfate-free line, the Moisture Shampoo sure lathers a lot. I honestly think it lathers more than any of the shampoos in my stockpile–you know, in case there’s a hair product famine or something. Since I’m a fan of fragrances I was really taken aback by the rosemary-juniper-mint essences in the shampoo and conditioner. I was standing in the shower thinking, “I just shampooed my hair with a cup of tea! My hair smells like tea! And I LOVE IT!”
After the shampoo/conditioner combo I thought my hair actually felt clean. There was nothing left behind. I thought for a second that maybe this was a clarifying shampoo cleverly disguised as a moisturizing shampoo– but without the whole stripped feeling thing left behind? But it really is a moisturizing shampoo, I promise. My hair was bouncy, but soft, and happy. Yes. My hair was happy. That’s possible, right? My haircolor was also lookin’ good if I do say so myself.
The bottom line: I do recommend Loréal EverPure. It’s one of the keys to my happy hair revelation.
I wish that I could say that I was a fan of any Loreal Product, but I am not. Its funny how a shampoo and conditioner claim to be sulfate free, but they are not. The first three ingredients in the shampoo are sulfates
Hi Brenda, you bring up an EXCELLENT point! I tested this product almost a year ago so I had to revisit the list of ingredients. In doing this today, I see what you mean. According to science however–it’s another story, and that’s how this one goes under the radar. The molecules and ions in Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, and Sodium Lauroyl Sarcosinate don’t function the way traditional surfactants do. (like Sodium Lauryl Sulfate) After looking at several various ingredient resources, these were good ways to examine those in question:
http://www.albabotanica.com
http://cosmeticsinfo.org
http://essentialu.typepad.com/my_weblog/2009/03/chemically-speaking-regarding-sodium-lauryl-sulfoacetate.html
I’m not a scientist or chemist so I can’t go really in-depth and get overly technical about these, but I guess it’s a matter of what someone considers to be an SLS based on having “Sodium Lauryl” something or another in the name. Thanks for making me think today, I haven’t visited sulfates in awhile!
Amber