I’m not saying this is true for all males, but come on. Let’s admit that most of them are simple creatures with very basic needs. The evidence is clear too. The next time you go to your local store, take a stroll down the health & beauty aisle and you’ll see shelf after shelf dedicated to our pretty smelling potions and lotions. Look at the men’s section in contrast to ours. Pretty slim pickins’. Pretty often, they’re neglecting their scalps and don’t give a second thought to what goes on it. It wasn’t until after my husband (then boyfriend) and I started living together that he stopped using the most random things to wash his hair with. His scalp was in really poor health too, so luckily I came to the rescue. What would they do without us?
I’m loving that Head & Shoulders is out to change the way most men think about haircare and turn these facts into myths about their routines. Cheri Keating, grooming expert for some of the hottest actors in Hollywood shares some very simple tips that will make all the world of difference in your leading man’s coif. It all starts with the scalp!
The Foundation
- Massage the scalp deeply but gently prior to shampooing. Massaging stimulates the blood vessels encouraging a healthy scalp and hair. Then use a gentle shampoo and conditioner system such as Head & Shoulders Classic Clean.
- Never scrub the scalp, it can cause irritation and damage, effecting scalp and hair health.
- In between haircuts, be sure to keep a groomed appearance by trimming unwanted hair on the neck and around the sideburns with trimmers and a pair of small round tipped scissors.
- Consider investing in a natural wooden brush with wooden pins. Brushing hair often with a natural tool, promotes hair and scalp health. Plus, every time you brush your hair you’re giving yourself a scalp massage!
The Looks
- The natural textured look is in style this year. The less blow drying, combing and brushing the better. Use matte wax or pomade. Warm a small amount in the palm, working it through barely dry hair. Pull it through the ends of the hair, combing with your fingers from the back of the crown toward the front.
- For an edgy look to hair, after adding wax, move small sections of the hair in different directions keeping the primary movement forward.
- For a side-swept look, again using the fingers as a comb to retain the natural texture of your hair, sweep across the forehead to one side and lightly smooth with a finishing cream.
- For finer hair, use a spray wax to add texture and lift. Lifting sections of hair with the fingers, spray a small amount into the hair, allow to “set” for a minute and then style lightly with the fingers.
