2010 was a great year for new product launches from CoverGirl—with LashBlast Fusion Mascara and LiquilineBlast Eyeliner quickly becoming favorites within the industry. It looks like 2011 could start well for the mass brand too, as they’re gearing up to launch a new lipstick formula—Lip Perfection Lipstick. CoverGirl’s Global Creative Design Director, Pat McGrath designed the 44 new shades with an innovative formula infused with silk therapy moisturizers.
Can’t wait until January? Log on to the CoverGirl Facebook page on November 1st to be one of the first to try this new formula that promises rich color payoff and lip moisturizing benefits during an exclusive pre-sale opportunity. I’m looking forward to trying this one out, will 2011 be the year that lipstick really comes back?
{ 1 trackback }