I come bearing what could be good news to my fellow COVERGIRL NatureLuxe lovers out there—and perhaps to those who haven’t discovered the foundation and Gloss Balm yet. The rumors are true; COVERGIRL is expanding the NatureLuxe line to include a new product which will land in stores in July!
- COVERGIRL NatureLuxe Mousse Mascara
This is described as: “A new, mousse mascara that exchanges a select few synthetic ingredients for natural beeswax, carnauba wax and tapioca polymers, which are lighter-feeling alternatives, to give stunning volume while leaving lashes luxuriously light and lifted. Luxurious mousse texture designed to feel smooth and weightless while building stunning volume, all while maintaining a soft and fluttery lash look.”
This product will launch with both regular and water-resistant formulas in one shade: Very Black.
Available in July 2011 with a suggested retail price of $8.99 each
And some bonus news…here’s a new ShadowBlast product that will be launching around the same time!
- COVERGIRL Intense ShadowBlast Eyecolor (not part of the NatureLuxe family)
This is described as: “A liquid to powder eyeshadow that lasts for hours. Features a built-in primer which contains a long-wear waterproof polymer. Glides on effortlessly as a liquid, but dries to a gorgeous powdery finish with color that stays. Intense ShadowBlast has a felt tip applicator so that you can easily apply it for hours of fade proof, crease-resistant color.”
The Pat McGrath-designed shade palette comes in 6 vibrant liquid-to-powder shades: Platinum Pop, Blue Bomb, Extreme Green, Brown Bling, Beige Blaze, and Forever Pink.
Available in July 2011 with a suggested retail price of $7.99 each