If you’re not familiar with Poppy King, allow me to introduce you. At the age of 18, Poppy’s quest to find the perfect matte red lipstick changed her life and turned the lipstick world as we knew it on its head. Seeing a gap in the market, she set out to create the perfect formula herself since she couldn’t find ‘the one’. What started as a simple beauty wish over 20 years ago, evolved into an entire lipstick empire—after all, Poppy King is the ‘lipstick queen’! Many years and several shades later, she’s known for great finishes and shades in her own lip color line. Realizing her genius, Boots No7 recently paired up with the makeup mogul, offering a range of affordable, limited-edition lipsticks and complementary lipglosses in seven easy-to-wear shades that you can find at Target stores.
Poppy named each shade in ‘The Magic of Lipstick’ Collection after the different aura or personality she feels the color represents—from nude rose, to dark berry.
- Allure: This soft peachy shade is similar to one’s natural lip color and suitable for women of all ages.
- Confidence: Who doesn’t love a classic nude shade? This hue is an iconic fit for today’s natural beauty. [Read more…]