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Sneak Peek: Benefit Cosmetics Hello Flawless Oxygen Wow Foundation with SPF 25

by Amber on February 4, 2012

in foundation,makeup,new products,product reviews,swatches

With the recent surge in popularity of tinted moisturizers and BB creams, it might be hard to consider another new foundation. Benefit takes the risk in March with the release of their Hello Flawless Oxygen Wow liquid. With nine shades and a unique oxygen-ating complex, Oxygen Wow increases the cellular respiration of the skin so that it looks more vibrant instead of dull and flat. Pretty interesting concept, considering we’ve only seen oxygen hydrating complexes in some of our favorite skincare products!

Containing vitamins C & E, this foundation feels pretty lightweight for such ample coverage, largely due to it’s dimethicone base that provides a light ‘slip’ to the skin.

More photos… 

Top to bottom: “I’m So Glamber” Amber, “I’m All the Rage” Beige, “I’m Plush & Precious” Petal

Check it out when it hits stores next month for $34!

An editorial sample was provided by the company and evaluated to determine our opinion of the product in this post. Please see the Disclosures page for further information regarding our policies for using editorial samples.
  • Celine

    I’d like to see this on since they look pretty watery, not sure how a formula like that would work.

  • Amber

    Yeah, they have a thinner consistency. I have the wrong shade for myself, but I wore it around the house just to see how it felt and wore. My husband looked at me oddly!

  • Celine

    Isn’t it great how men are the best critics out there when it comes to us wearing makeup if it’s the wrong shade or something else wrong with it. They pay no attention to when you buy the stuff, but have no problem pointing out when it looks wrong hahaha

  • Jason

    I’ve been testing this out for a week and a half… and I have to say… it feels like I’m barely wearing any makeup. It evens my skin tone out, gives me a beautiful glow, and has spf 20 pa+++. It’s like a tinted moisturizer, but not. I love it. But like a tinted moisturizer… not too much coverage… it says it can build, but I haven’t tried to. I love this product and I cannot wait for the release. :D

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