Review & Swatches: L’Oreal Paris Infallible 24HR Eyeshadow

I’ve been coveting these new Infallible 24HR Eyeshadow shades from L’Oreal Paris for about two weeks now, really pushing them to the max to test their limits. And what I discovered was that I was pleasantly surprised! I wasn’t sure how a lightly pressed pigment would perform as a long-wear eyeshadow, I tend to think cream shadows are more apt to wear well for longer periods of time—so with L’Oreal attempting this feat, I wasn’t expecting to be as impressed as I am.

The Infallible 24HR Eyeshadows are available in 12 shades, with two being mattes, and the remaining 10 wearing as pearls/shimmers. This is good news for those who like to wear pearls, but for mature lids—I’m afraid two matte shades just aren’t enough. My hope is that these do so well, that L’Oreal expands the shades! The good news is, all of the shades are done really well in my opinion out of the six I tried, so there’s some saving grace.

Before I had received these, I was under the impression they were creams, just from seeing early photos—they appeared to look really smooth in the jars, so imagine my surprise when they were loosely packed pigments! The ‘loosely packed’ aspect is really nice, because it’s a happy medium for those who won’t go near loose pigments with a 10 foot pole, and it also suits those who prefer pressed shadows—and even creams! 

These all come with what I’ll call a ‘pressing tool’ inside, and you’ll want to keep that in there at all times when you’re not using the product. Since they’ll lightly separate when you use a brush or applicator, just gently press them back into place so they’ll retain their shape. Kudos to L’Oreal for this, because otherwise, I could see these being a mess after a few uses.

For application, you’ve got a few methods to choose from. For me personally, I like applying them with a finger. I’m able to achieve a light wash of color that way, and even more intense color—depending on how much is on my finger, and how many times I go over the area. (It doesn’t take much time, or many layers, either.) I find it’s pretty easy to get some intensity with these with a sponge applicator too, the pigment stays on the sponge much easier than a brush for me. A brush will work too—but just don’t load it up too much…it could wind up producing some fallout, especially with the darker shades.

One thing I want to make sure to point out, is to avoid actually trying to dig into the product. That’s when a mess will occur, but believe me, these are milled so finely that you’ll get PLENTY of product by slightly rubbing your finger, brush, or applicator over the top of the product. They’re super smooth!

All 12 shades available:

  • Eternal Black
  • Sultry Smoke
  • Golden Sage
  • Perpetual Purple
  • Iced Latte
  • Continuous Cocoa
  • Bronzed Taupe
  • Amber Rush
  • Infinite Sky
  • Eternal Sunshine
  • Midnight Blue
  • Endless Pearl

More photos…

If you like Stila’s Kitten, this will be a great shade for you!

Green, hazel, and brown eyes…this shade was made for you!

For green eyes, this is the ideal purple for them!

Blue eyes and brown eyes will really benefit from this smoky grey. (Matte)

Blue eyes will come alive with this cocoa. (Not quite matte, but pearl is less apparent.)

If you’ve always wanted NARS Night Breed, pick this one up!


We’ve been having freakish weather in Los Angeles, and one day it will be 85, the next in the 50’s. It’s safe to say, that even on the warmest of days (and minus any shadow primer), these hung in there really well without any creasing and the most minimal of fading. I think they blend pretty easily, but not so much if you pair them up with another Infallible shade. I think these work best for single, monochromatic looks, otherwise they might not blend well into the second shade. They may look a little drab with the few I tried wearing as combos. Another thing I noticed was that they’re kind of difficult to wear as liners. Stick with these for shadows, and you’re good to go!

And for the 24HR wear thing…I slept in Golden Sage one night (solely for the sake of experimenting), and there was a tad bit of fading, but no creasing or major signs of wear and tear!

Bottom Line: For the price, amount of product in the jar, and how little I need to use on the lids because of the pigment intensity, these are pretty fab!

Price & Availability: $7.95 each, drugstores

An editorial sample was provided by the company and evaluated to determine our opinion of the product in this post. Please see the Disclosures page for further information regarding our policies for using editorial samples.
  • Des

    Hi! I’ve noticed that outside the US (esp in the UK) they’ve got at least 14 different shades in the permanent collection as well as 3-4 limited edition shades – is this because they were released in the UK first? Are we going to be getting more shades too? I hope so…I’ve definitely noticed this like super bright green popping up that I would loooove to get – I’ve got golden sage already but the bright green would be so amazing to have!

  • Amber

    Hi Des! I’ve heard about there being more shades in the UK, but I haven’t heard anything about a US shade expansion…yet!

  • daniella stanly

    I really want to buy an eye shadow (color infaillible)number 024 called” Bronze Divine” , iridescent finish .Where can Ifind it? Could you help me .

  • Amber

    I’m so sorry! I’m unsure of a purchase location!