Over the past year, BB creams have been hitting U.S. shelves faster than a lightening bolt. Once made famous in Asia for their multi-tasking abilities, BB creams are considered to be “beauty balms”, or “blemish balms”. They’re pretty functional products; often they’re an all-in-one product that promises to hydrate, prevent, repair, and give a little coverage. Having owned a few that are a little closer to traditional Asian BB cream formulas, I think that most of them on the U.S. market right now act more like tinted moisturizers. You’ll often hear true BB cream aficionados complain that our versions are not really much like Asian BB creams at all. Of course, the formulas have been tweaked to target the U.S. customer.
Dream Fresh BB 8-in-1 Beauty Balm is Maybelline’s answer to the latest cosmetic craze, and it officially launches next month. Let’s take a closer look!
- Blurs imperfections
- Adjusts to skin tone
- SPF 30
- 0% oils and heavy ingredients
Five shades available:
Swatches & more details…
Dream Fresh BB is oil-free, and 70% water based. The beauty lies in the fact that the formula is so lightweight, that I don’t even feel it on my skin. This provides sheer coverage due to the pigments being suspended in a translucent gel base, so it lightly evens out your skin tone—without the look of heavy coverage. Dream Fresh BB blends into my skin almost seamlessly, and the shades are pretty forgiving. For example, I’m an NW20, but both the Light and Light/Medium shades worked great for me. (Only Light/Medium was slightly warmer.)
The inside of my arm that the swatches are on is practically an NW20 minus (if such a thing were possible), so it definitely looks different on my face than my arm. It slightly minimizes the redness in my skin, without all of the tell-tale signs. (Please note that the swatches are not blended in, but they appear much more sheer when they are.)
Light, Light/Medium, Medium, Medium/Deep, Deep
I’ve been wearing this for several days now, and I really like it. It’s like no makeup makeup! I do feel like it hydrates my skin and brightens it too, so Maybelline kept their promise to me in those areas. But is this a true “BB cream”? You’ll have to decide that one for yourself—because it means something different to everyone. In my humble opinion, this performs more like a tinted moisturizer for me when stacked up against two of my Asian BB creams, but I heart Dream Fresh BB just the same!
While this may not be a true BB cream to anyone who likes to use authentic BB creams from Asia, it’s open to interpretation on the U.S. market. However, Dream Fresh BB makes a great sheer tinted moisturizer! I really appreciate that Maybelline added a high level of sun protection with an SPF 30, and offered more than one shade.
Price & Availability…
June 2012; $8.99—drugstores & mass retailers